Portfolio: Marshmellow Rocks, Swap a Solid, Mr. HIV
Union Bank – “Rock Solid” A blogger snapped this photo of a “rock” on the teller counters at Union Bank. It turns out the “rock” was made of soft foam. “About as solid as a marshmallow,” the blogger...
View ArticleCapitec Pays $5,000 Bounty for Crowdsourced Ad
In March 2010, Credit Suisse named Capitec as one of the “Great Brands of Tomorrow” — the only brand in Africa on the list. Capitec posted a creative brief on Idea Bounty, a crowdsourcing site for...
View ArticleHow Many Facebook Fans Can Financial Institutions Expect
A study comparing Facebook likes to asset size and customer/member base for 20 banks and 20 credit unions.
View ArticleThe Top 35 Banks on Facebook
The top 35 banks on Facebook claim nearly nine million fans among them. Of those, 71%, or 6,259,027 fans, belong to the top three. But those pages with the most fans don't have much (if anything) to do...
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